Dafam Express
PRODUCT
PROFILE
Budget Hotels
Dafam Express
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You + Sleep + Well
No Frills. Our budget hotel brand offers the original meaning of "basic to basic" accomodation facility. Offering express service and compact functions.
Dafam Express Hotel List
Land Area
800 - 1.000 sqm
Min. Front Width
16 m
Number of Room
80 - 150 Rooms
Room Size
15 sqm (3 x 5 m)
ROOM CONCEPT
Compact, Multifunction Amenities
Concept
- Functional Oriented Accommodation
- Affordable
- No Frills
Features
- Basic Bed & Bites
- Self-Service
- Multifunctional
Location
- Downtown
- Market Place
- Central Development Area
- Nearby Public Transportation and Education Facility
Hotel Facilities
- Express and Family Room
- Multipurpose Area
- Lobby/Convenience Store
- Bites Area
Target Market
- By Social Economy
Individual Travellers, Transit Travellers, Study Tour Group, Lower Supervisory & Technical Occupations (Skilled Manual Workers), Semi-Routine & Routine Occupations - By Psychological Factors
Basic Needs Fulfillment - By Demographic
Medium-Low Income, Domestic Origin, Young Age Market
